We're all humans, that's no mystery. However, what many of us don't think twice about is how much we actually go through on a given day. iFeel was built on the premise of helping us become more self-aware and keep track of all the emotions we experience throughout the day. We wanted to take this idea and turn it into a tangible brand that could be experienced by everyone.
The scope of work included a new logo design, brand identity, complimentary print material and a new website to match the brand.